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News Release
ARMA Design Signs Sales Rep Agreement with Addem San Diego
Marking the Beginning of ARMA Design’s Strategic Expansion into New and Existing Markets
SAN DIEGO, CA – Thursday, November 19, 2009
ARMA Design, an electronic product design, development and manufacturing services company, announced today that it has entered into an agreement with Addem San Diego, a leading manufacturer's representative company specializing in high-technology. Addem will serve as ARMA Design’s extended sales organization in Southern California.
As part of this sales rep agreement, Addem will represent ARMA Design to its client base in Southern California, specifically in San Diego and Imperial Counties, and Baja Mexico. ARMA Design’s engineering expertise, along with its capability for quick turns on prototype, first article and manufacturing, will meet the growing need for customers looking to improve time to market and increase bottom line profits. Both companies expect to access new markets and uncover growth opportunities as a result of this alliance.
"Our agreement with Addem represents a strategic direction for ARMA's expansion into new markets," said Alex McKay, president and CEO of ARMA Design. "Addem's experience and expertise will help us penetrate their markets and provide additional value to their clients, creating a win-win situation for everyone."
"Outside engineering design services are becoming a growing need for many of our local customers," said Tim D'Andrea, managing co-partner of Addem San Diego. "ARMA Design's capabilities are extensive and diverse. This enables us to not only engage with a wide range of customers, but to fully support those customers' varied needs."
About ARMA Design - ARMA Design provides turnkey electronic product design, development and manufacturing services. Founded in 1990, ARMA's mission is to help companies turn their ideas into reality. The company's engineering expertise can be found in a wide range of markets including aerospace, consumer, commercial, industrial, medical, military, and telecom, and diverse products from exercise equipment, hot tub controllers and advertising kiosks to products sold by Wal-Mart, Kmart, Toys "R" Us, Brookstone and Sharper Image. ARMA Design maintains engineering and manufacturing offices in San Diego, CA and Little Rock, AR. For more information about ARMA Design, visit www.armanet.com or call 858.373.1320.
About Addem San Diego - Addem San Diego is an independent rep organization specializing in high-technology, leading edge semiconductors and modular devices, as well as contract manufacturing and design services. Founded in 1977, Addem provides professional sales coverage of electronic components to the local marketplace, supporting San Diego and Baja California Norte's "Wireless Valley" and the emerging consumer electronics manufacturers at the border with specialist capabilities. Addem also maintains a highly focused line card that includes a limited number of synergistic non-commodity, technologically specialized semiconductor lines. For more information about Addem San Diego, visit www.addem.com or call 858.549.5011.
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